Richard Hamilton – London, England. 1922
Richard Hamilton, the English artist who gained a great worldwide recognition and relevance, who never finished his school studies and was one of the most important precursors and promoters of Pop Art, was the founder of Independent Group in London. In 1956 Hamilton presented in the exhibition “This Is Tomorrow” a work which gained great importance as it is considered that predicted the trend that would guide the architecture and composition of households in the following decades, especially in the 1960s and 70s. The work is titled “Just What Is It That Makes Today’s Homes So Different, So Appealing?”. This work was created as a collage of magazine clippings, with a relevant advertising and consumerist content.
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Eduardo Paolozzi – I was a Rich Man’s Plaything 1947
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Eduardo Paolozzi was one of the founders of the “Independent Gruop”, the gruop that became one of the biggest forces for the artistic trend ‘Pop’ development. Even, this was the first work that used the concept of ‘pop’, from a magazine clipping that became part of the Collage. The idea was to get together different objects found in the everyday life, building a work to assemble a representation of what constituted the society of that time.
Origins and meaning of the Pop Art
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Pop art is an artistic movement that finds its origins in the mid-twentieth century, in the 1950s, and had its initial forces in the United Kingdom and the United States. This type of art that soon became an entire artistic movement founded by a strong critique of the artistic ways of that times. The art in general was elitist and at the same time, had become a device too elaborated and abstract. The Pop Art thus became an expression of ‘popular art’, based on the usage of images of everyday life, especially cities life, to build a new aesthetic that criticized the consumer society and commercial consumption.
